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Starting a business can throw up lots of unexpected challenges, so getting great advice is key.
The Department of Jobs and Small Business interviewed business owner and Entrepreneurship Facilitator, Tara Diversi, to get her advice for would-be business owners.
Tara ran us through the four types of people you need in your life to get your business idea off the ground.
Tara said central to starting a successful business is building a crew, or network.
‘Your network should provide you with a diverse group of people who you feel comfortable to turn to when you need advice,’ Tara said.
‘The great thing about having a crew is they provide you with a group of people who want to help you. They are the ones who will mentor you through each step, provide you with inspiration to think differently about your ideas, and they will connect you to other entrepreneurs, business owners or prominent members of your local community.’
Second on the list, according to Tara, are cheerleaders.
‘Your cheerleaders are effectively your supporters and are the people who will always have your back and encourage you to keep going no matter what,’ she said.
‘Starting a business can be a hard and lonely road at times, so it’s critical that you have trusted people you can vent to or share your successes with to keep your motivation up.
‘Cheerleaders don’t need to be mentors. Your cheerleaders can be your friends, partner or family,’ Tara said.
The third fundamental person is a coach, according to Tara.
‘Your coach is your business guru, sage or Yoda.
‘They will help you to work out how to achieve your business goal, narrow down the hundreds of ideas you have or help you break down a barrier that is preventing you from moving forward.
‘Your coach will help you set your business plan, set your goals and map out a way to success.
‘Working as an Entrepreneurship Facilitator, one of my key roles is to be a coach. Every person that walks through my door has the potential to start his or her own business or be self-employed.'
Tara said that critics can be your best friend.
‘By having the best critic you will be forced to reassess, rebuild and redevelop your idea,’ Tara said.
‘Your critic will be honest with you. They will let you know if your business idea has legs and potential to fill a gap in the market.’
Tara Diversi is an Entrepreneurship Facilitator in Cairns, Queensland. She has extensive experience as a facilitator working with young people to overcome their barriers and help them to start their own business. As well as running her own business, Tara has an MBA and two post-graduate psychology degrees. She also has numerous non-tertiary qualifications to complement her practical experience. In 2014, she was awarded Cairns Business Women's inaugural Young Businesswoman of the Year.
Entrepreneurship Facilitators provide practical assistance to support and encourage individuals to start a business as a way to create their own job.
They offer free mentoring and business support, engage with relevant community organisations to increase community awareness of the opportunities available through self-employment, and refer interested people to the most appropriate assistance available to them in the region, including New Business Assistance with NEIS.
Currently, Entrepreneurship Facilitators work in three areas with high youth unemployment and lower than average business activity to promote entrepreneurship and self-employment among young people.
Read more about Entrepreneurship Facilitators.