Richard Wiesebrock, owner of Wiesebrock Architecture plans to grow his business by using drone technology to improve customer service and reduce the time spent on activities like roof inspections and site analysis.
As part of the Small Business Digital Champions project, Richard implemented drone technology and laser measuring to improve access to difficult to reach places and reduce the manpower required to map out potentially unsafe or challenging terrain.
The drone helps provide an overview of existing building stock which can be overlayed in 2D and 3D drawing packages and improves on-the-job safety for Richard who often works alone.
This technology and a customer focused approach has become a unique point of difference for Wiesebrock Architecture and helps the business to stand out.
“It's not that widely known to use a drone in the architecture profession. I think the way that it helps me serve my customers better is a huge benefit,” Richard says.
Implementing drone technology and the digital measuring equipment reduces the start-up time for clients, can be undertaken by a single person and is more accurate than traditional methods.
Drone photography also lets clients see what a view from their new second storey window or veranda might look like. Richard will use drone images to enhance his website and provide imagery for his social media marketing.
Could you use a drone in your business?
Drones are increasingly being used in agriculture, mining, surveying, photography and tourism for tasks such as construction monitoring, environmental observation, geographic mapping, safety inspections, inventory management and aerial photography.
Drone technology has rapidly evolved and drones are more affordable and easy to use than ever before.
Considerations when investing in a drone
- When using a drone you must comply with Civil Aviation Safety Authority (CASA) rules which dictate where and when you can fly a drone including not flying near certain marine animals, over airports, near emergencies or at night.
- All drones used for work purposes need to be registered.
- You need to be aware of privacy rules and ensure you don’t intrude on the privacy of individuals who may be photographed by a drone.
- Make sure your insurance policies cover use of drones and understand your liability if a drone damages property or causes injury.